
I first learned to make these Cream Cheese Jam Pinwheel Cookies in my grandma's tiny kitchen. She showed me her tricks for getting those perfect spirals, and it's become one of my favorite family treats. There's something magical about how the cream cheese creates such a flaky, soft texture while the jam winds through in sweet, colorful ribbons. Whenever I bake them, memories of her come flooding back.
Gorgeous Yet Practical
The beauty of these cookies comes from how the tangy cream cheese base plays against the fruity jam sweetness. They look super impressive but don't need any fancy techniques. I always get asked for the recipe when I take them to parties—friends can't believe I made them myself!
Your Shopping List
- Cream Cheese: 4 oz at room temperature to make your dough extra tender.
- Unsalted Butter: ½ cup (1 stick) softened for that melt-in-your-mouth quality.
- Granulated Sugar: ¼ cup to add just enough sweetness to the base.
- Vanilla Extract: 1 teaspoon for that warm background note.
- All-Purpose Flour: 1¼ cups as the foundation of your cookies.
- Jam: ⅓ cup of whatever you love (strawberry, raspberry or apricot are crowd favorites).
- Optional Toppings: A dusting of powdered sugar or a drizzle of simple icing to finish.
Creating Your Pinwheels
- Mix Your Base
- Combine your softened cream cheese with butter until completely smooth, then add your sugar and vanilla until well blended.
- Cooling Period
- Cover your dough and pop it in the fridge—cold dough is way easier to work with later.
- Form The Swirls
- Roll your chilled dough between sheets of parchment and spread a thin, even layer of jam across it.
- Another Chill Session
- After rolling it into a tight log, stick it back in the fridge so you'll get neat cuts without squishing.
- Into The Oven
- Cut into rounds and bake until they're just turning golden at the edges.
- The Finishing Touch
- Once they've cooled down, sprinkle some powdered sugar on top for that picture-perfect look.
Tasty Variations
Playing around with different jams makes these cookies so versatile—raspberry gives a tart kick while apricot reminds me of fancy bakery treats. Sometimes I'll throw in some cinnamon or crushed walnuts with the filling. My little ones jump up and down when I swap in Nutella for the jam.

Storage Tips
You can store these treats in a sealed container for several days without them going stale. I also like keeping unbaked dough logs in my freezer—that way I can cut off a few slices whenever we want something sweet.
Effortlessly Elegant
Making these pinwheels brings me so much joy. Each cookie turns out like a tiny piece of edible art, and they always bring smiles to everyone's faces. They're perfect for everything from casual coffee dates to fancy holiday gift boxes.
Frequently Asked Questions
- → Which jam works well here?
- Go for smooth jams like strawberry, raspberry, or apricot. Chunky ones can make it harder to roll out.
- → Why is chilling needed twice?
- Chilling first helps roll the dough easily. Chilling again ensures the rolls hold their shape when cut. Don't skip either step!
- → Can I prep this in advance?
- Absolutely! Keep wrapped dough logs in the freezer for up to 3 months. Just thaw them in the fridge before slicing and baking.
- → What stops the jam from leaking?
- Keep the jam layer thin and leave little space at the edges. Too much filling can spill as it bakes.
- → Why don’t my slices look round?
- Ensure your dough is cold enough before cutting. Slice with a clean, sharp knife and wipe the blade after each cut.